PR coaching

Big Results – 18 years on, the business says: “…

Hey everyone, thank you so much for congratulating my business, on its 18 years anniversary.
I’ve managed to track the business down and get a quote:
“It’s been a blast! I’m 18 years old, but feel more like 5. Every year has brought its own challenges. For my first 6 months, things were quite easy. I resided in the spare bedroom, was tended quite well, for a part-time business, and together me and the boss got every Friday off so she could spend more time with her two-year-old daughter. We had a couple of lovely, fun clients. One of which was a lingerie manufacturer, who furnished the boss with plenty of free knickers! We also got a client who made sun-tan lotions and anti-cellulite creams. You can picture the fun that was had.

sue pic2

The boss, when she, and the business was much younger…

“At the tender age of 12 months, I was moved into the garage. It was cold in winter, but we snuggled up to an electric heater. In the spring, the boss and I looked out over the garden, watching the rabbits hop amongst the strawberries, whilst on the phone to top newspapers and magazines. Quite blissful. Then the “big new client” loomed on the horizon and the boss took on her first employee. Linda. We liked Linda, who became instantly pregnant, and took great pains to cover the baby-bump with a huuuugge cardigan, when we went out to see clients.

“I have to say the boss was quite fun-focused, spending her time, meeting the media, networking and schmoozing, but clients loved the results she and Linda got, and soon, armed with clients like Central Trains, Cosmopolitan Licensed Products and the Lingerie company (free knickers for Linda too now!) it became time to move yet again!

“My next couple of years were still quite cold. Alongside the canal in Worcestershire, the boss hired a workshop with marble floors and towering ceilings. Impossible to get warm except by doing vigorous activity, and putting electric heaters under our desks. The lovely Katherine joined Linda and the Boss, and soon she too was pregnant! (What is it about working for this company!?)

“Well I grew and grew, at the age of five, I had two offices, and by six I’d consolidated again into one large office over two floors. And this time we had proper heating!!! Oh, and a toilet – indoors. For the first time. I didn’t mention that did I? See, PR isn’t always glamorous!

“At seven, we joined company with another PR agency, and called ourselves Haswell Holden, and at 11, we unjoined, and I went back to Big Results.

“And now, a veteran in my 18th year. I’ve settled down with Big Results as my grown up name. I’m expanding still – now we are offering training programmes in NLP, Stress Management, and of course PR & Marketing.

“I’ve got a lot more choosy too – I will only work for clients that I like and that enjoy great results. Over the past 18 years, I’ve had to finish with a few of relationships that weren’t working out, and it’s never easy. But finally, I’ve grown up enough to decide who I want to work for and who I don’t.

“The boss is writing a novel now. Her first book, PR Superstar is still selling well. New adventures loom over the horizon, and I think, with 18 years of experience under my belt, I’m ready to tackle the world. In fact I’ve always been ready to tackle the world, it’s just that the world wasn’t ready for me.”

By: Big Results 10/2/15, aged 18 years and nine days.

This is why I LOVE my job

I’ve just received this testimonial from a client, and I thought I’d share it with you.  Not only because it’s really lovely and it makes me all wobbly-headed, but also because I thought it’s quite good to explain how I worked with Jason.

You can see why I love my clients!!!


Sue Haswell and the Big Results PR & Marketing company was recommended to me by a close friend; she had worked with Sue to develop her own business. My friend  knew I had a lot of ideas but was struggling to find the right start point and needed a coach and mentor to help lift the fog and bring clarity to my business direction.


Sue and I live geographically quite a distance from each other but this makes absolutely no difference in working together or the results that have been achieved to date. In the first two Skype sessions she has helped establish the start point for my business, my brand and the first product that I should start on; which was no mean feat as at the time I had around 30 pages of ideas!


In the four months since those sessions I have written the book, worked out and am implementing the marketing plan and identified the next product to develop, it’s not only quite simply an amazing journey but my new business is unfolding quickly in front of my eyes!


She is excellent at tailoring a plan in and around your business needs and constantly acts as the ‘voice of reason’ to challenge, check progress and make sure everything is on track. But it doesn’t end there as the support continues throughout the whole process whether developing the product, implementing or marketing it she is always on hand to give that extra piece of advice that makes the difference; not only in business but also personal matters too!


Her vivacious nature and ‘Big Personality’ is infectious and you cannot fail to like Sue as a coach but also a very warm and caring person. These attributes help to drive her creativity and ability to pick out and shape ideas quickly as she gets to know who you are and how you tick.


Sue has been quite simply the best recommendation I have ever received to help me develop my own business. I look forward to not only continuing but also building on the relationship I have with her and developing many more successful ventures.


Jason Scott Oakes

The Make It Happen Coach and Author of ‘Putting ‘The Boot’ On the Other Foot: Successfully Project Managing Yourself Out of Redundancy’