About Sue Haswell

Sue Haswell
Sue Haswell

Sue set up her own consultancy back in 1997 after working for a division of Shandwick.

Initially, her aim was to provide marketing, public relations, communications and consultancy services to a wide range of businesses – as a generalist agency.  Growth and diversity came quickly; her first client was an international lingerie manufacturer, and her second client was a major part of the National Express Group.

Winning the PR for the UK ‘s largest train operator was certainly a catalyst for expansion.

“Suddenly I needed to take on staff, then more clients and more offices. Soon we found ourselves beautiful canal-side offices, with a staff of twelve, including consultants,  TV presenters, trainers and journalists.

“I am now enjoying working with great clients who appreciate my creativity and who I love getting results for (hence the company name).

Sue also provides coaching and training in resilience, confidence and self-esteem.  She is a Laughter Yoga teacher, NLP Master Practitioner and Trainer.

“Since being mentored by Sue I have noticed significant positive shifts towards my goals. I have become more focused and find that I am taking daily actions in building my training business. She is highly attentive and elegantly helps me to see new creative ways in which I can use my existing skills and resources to achieve solutions. She has helped me to connect ideas together so that they can become marketable products which has meant that my training will be focused clearly on what my customers need. As an NLP practitioner myself, before starting my coaching journey with Sue, I thought that my awareness of some of the techniques that could be used might affect my experience, however Sue’s style is such that every time we meet, changes happen yet the techniques are invisible.”   – Tim Moorey, IT & Security Expert

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